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REpower Systems SE, a wholly owned subsidiary of the Suzlon Group, has officially become Senvion SE. The German wind turbine maker announced plans for the name change in October 2013.

The company explains that it has been using the name REpower under license since 2001; however, the rights belong to a Swiss company that is now using the name itself. Senvion says the new name refers to the company's renewable energy operations, with the S standing for the sustainability of its products, EN for energy, VI for vision and ON for being switched on.

“In addition to having unique products and services, we are now also the only company with this name,” says Andreas Nauen, CEO of Senvion SE, later adding, “As Senvion, we will continue along our path as a strong and innovative brand in the wind energy industry.”


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